Swedish EVs for rent
Polestar 2s are being delivered to Hertz as part of an agreement announced in April under which the Swedish marque will supply the global rental giant with 65,000 cars over the next five years.
The partnership is one of the largest single orders for electric vehicles (EVs) made.
The Swedish EV maker says the start of deliveries signifies its operational capability as a relatively mature brand in a space heavily populated by early-stage start-ups.
Polestar’s long-term plan is to increase annual sales to about 290,000 units by the end of 2025. It has so far has taken more than 30,000 orders for its 2 since the start of this year.
“Our partnership with Hertz is an exciting milestone that provides the opportunity for a significant number of potential new customers to experience an EV for the first time and it will be in a Polestar,” says Thomas Ingenlath, chief executive officer.
“With more than 55,000 Polestars already on the road across our 25 live markets, there’s no doubt that our brand is growing at an incredible pace.”
Hertz is initially receiving the Polestar 2, pictured, the award-winning model that has established Polestar’s position as a premium EV manufacturer.
The 2 is also featured in the current Hertz “let’s go” marketing campaign, further reinforcing the partnership between the two companies.
“We’re excited to add this first delivery of Polestars to our fleet, expanding opportunities for customers to enjoy the experience of driving an EV,” says Darren Arrington, Hertz’s executive vice-president of revenue management and fleet acquisition.
The marque’s deal with Hertz agreement includes forthcoming models, such as the Polestar 3 electric SUV. It has its world premiere in October 2022.
In addition, Hertz is now adding the Polestar 1 hybrid to its “dream fleet” so customers can experience the high-performance carbon-fibre sports GT first-hand.