MTF appoints chief commercial officer

MTF Finance has announced it has appointed Natasha Callister to the newly created role of chief commercial officer.

Callister, pictured, joins the company from NZME, where she is general manager for its Lifestyle and Driven portfolio.

MTF Finance says she has proven leadership, sales and marketing capability across several industries and will bring this experience to the finance sector.

Chris Lamers, chief executive officer, adds: “We are on a mission to make lending about people again, and this requires fresh thinking and Tash’s experience in a number of customer-led sectors will be valuable in accelerating MTF Finance’s customer experience objectives.

“Natasha’s leadership and experience in strengthening relationships in complex environments and ensuring marketing benefits individual businesses will be pivotal as we launch new products and partnerships.”

Callister co-founded Women in Automotive in New Zealand, a working group that aims to increase the participation and advancement of women within the automotive sector. 

She has a bachelor of commerce from the University of Otago and is a mentor in the Auckland University Business School's He Ira Wāhine Women's Mentoring programme.

“I’ve been privileged to build my skills and experience across a broad range of industries and have huge drive for making things happen, so I’m humbled to be invited into MTF Finance and the opportunity to make an impact in a completely new sector,” says Callister. 

“It will be an exciting next chapter creating amazing customer solutions and driving enhanced business value for our partners.”