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MMNZ's electric September

Mitsubishi takes the third spot for September's sales figures, ahead of Mazda and Holden, with 1,213 registrations recorded - a 19 per cent year-on-year increase.
Posted on 01 October, 2018
MMNZ's electric September

Mitsubishi Motors NZ has recorded its highest-ever monthly sales figure – a result that has helped to propel the brand to the third spot in the market and its most successful September for 24 years.

This is only one month after MMNZ released the all-new Outlander PHEV at $55,990 (plus on-road costs). This was a price point $8,000 below the previous top-of-the-range model, making it the most luxurious and affordable PHEV that MMNZ has ever released.

MMNZ chief operating officer Daniel Cook attributed the new model’s lower price point as a key factor for increased customer uptake, alongside rising fuel costs and an expanding national network of charging stations.

“Outlander PHEV has led its class since its release in 2014; in our latest edition, we wanted to make the PHEV even more accessible to Kiwis looking to embrace this alternative technology,” said Cook.

The Outlander PHEV has an electric range of 54km and a combined range of over 600km. DC Fast Charge capability can recharge the battery from 0 to 80% in around 20 minutes.

Triton tracking well

Triton 2WD and 4WD models shared near 50:50 of the sales in September, with 230 and 220 registrations respectively.

MMNZ’s highest-selling vehicle has enjoyed a strong run since Fieldays, with the 4WD GLS Black Edition being swiftly followed by a run-out deal on the 2WD GLX-R Double Cab.

“Triton is our star performer again, boosted strongly by the arrival of the 2WD GLX-R in August,” said Cook. “We are pleased to have been able to put earlier supply issues behind us and feed the ongoing appetite for our tried and trusted ute.”

The five-star safety rated 2WD GLX-R features an efficient 2.4-litre turbo diesel engine with 7.1-litre per 100km fuel economy, 17-inch alloys, sports suspension, cruise control, a reversing camera and daytime-running lights. 

Cook pointed to the strong collective performance of Mitsubishi’s SUV and crossover range as further evidence of the brand’s close alignment with Kiwi lifestyles.

“Between ASX, Outlander and Eclipse Cross, we have a group of vehicles in step with current Kiwi attitudes to fun, family and freedom at an affordable price.

“Our financial year runs from 1 April to 31 March – we are only halfway through our current cycle, and we are tracking more strongly than ever.

“We are extremely proud to take the coveted third place in the market – this is a clear reflection of the confidence Kiwis have in our product.”