Franchise receives upgrade

The Nicholson Kia facility in Whakatane has undergone a corporate identity transformation.

A new interior, brand logo and motifs, as well as internal and external signage, have all been part of the upgrade.

“The result is phenomenal,” says Dean Nicholson, dealer principal. “It has energised the dealership, and it’s exciting to see the change and positive effect it’s having on staff and customers.

“The showroom makes a statement from a looks perspective and it is also an enjoyable place to be. It’s styled around a sleek and sophisticated premium departure lounge, it’s understated, elegant and offers a sense of peacefulness.

“The layout is modern and it’s now considerably lighter inside, which allows customers a better opportunity to check out vehicles before taking them for a test drive.”

Feedback about the new look and feel has been positive. “People are really impressed with the new appearance,” adds Nicholson.

“It’s fresh, exciting and is representative of the types of new models, such as the EV5 and Tasman ute.

“It’s important to be at the forefront of change otherwise you will be left behind. The outstanding new look will help ensure Whakatane Kia is part of the future of motoring in the region for many years to come.”