Kiwi launch for CarExpert
CarExpert has officially launched in New Zealand marking its first international expansion through a joint venture with Trade Me.
Daily automotive news, local reviews and digital tools to help buyers make informed vehicle decisions are being offered live at CarExpert.co.nz.
At launch, the platform featured more than 25 in-depth reviews of key new models available in this country with additional content published daily.
The site combines breaking industry news, comparative testing and practical buyer guidance, positioning itself as a specialist authority focused exclusively on new-car research and decision support.
With the number of brands, powertrains and model variants continuing to expand, choice has become significantly more complex for consumers – and CarExpert’s model is built to simplify that process through structured research content and expert-led evaluation.
Central to the platform are its new-car specialists who conduct hands-on testing across major segments. Their assessments are complemented by comparison tools.
Its launch here builds on CarExpert’s established position across the Tasman where it operates as an independent new-car content platform.
The joint venture here with Trade Me provides scale, local-market integration and strategic distribution across New Zealand’s largest online automotive audience.
“We identified a clear gap in the New Zealand market for a dedicated, high-quality, new-car research destination,” says Brendan Hall, head of Trade Me Motors.
“By combining Trade Me’s massive audience strength with CarExpert’s proven editorial expertise, we are creating a high-value destination for consumers and the industry.
“For our OEM partners and franchise dealerships, this partnership provides a powerful way to engage with high-intent buyers early in their journey.”
Damon Rielly, chief executive officer of CarExpert, adds: “New Zealand represents a natural next step for the CarExpert model. The market is sophisticated, competitive and evolving rapidly. Our focus is to provide structured, independent information that helps buyers make confident decisions.”
