Concepts enter new territory
Genesis has unveiled two new concepts – its first full-size electric SUV called the Neolun Concept and the GV60 Magma Concept.
The exterior of the Neolun, pictured above, revolves around the principle of “reductive design”, which is characterised by clean, refined lines.
The most prominent exterior feature is the distinctive coach doors without any b-pillars connecting the body and roof.
Compared with conventional structures, this layout provides a more open interior and improves passenger access. Development of the b-pillarless coach doors has reached a level where application to production models is now feasible.
Electric side steps are automatically deployed when the doors open making it easier for passengers to get in and out. When the doors close, the side steps integrate back into the car to maintain a seamless exterior design.
The Neolun’s body-integrated lamps blend with the SUV’s front and rear design, while the centre high-mounted stop lamp is incorporated within an intricately detailed perforated pattern, and there’s a pop-up type roof rack.
A radiant heating system allows for efficient heating throughout the vehicle with heating films applied to the dashboard, door trims, floor, seatbacks and console sides.
The swivelling function of the front-row seats maximises space and practicality for passengers, and the large adjustable display screen and flexible display that unfolds from the rear-seat headliner offer a sensory-stimulating experience.
High performance with fun
The GV60 Magma, pictured below, marks Genesis’ expansion into high-performance vehicles.
It ultimately aims to develop a Magma model for each production model in its existing line-up, maximising aesthetics and performance.
This concept elevates the design and performance of the existing GV60, the brand’s first dedicated EV, with improved battery and motor technology.
Its exterior design is described as harmonising aesthetics with considerations for chassis, aerodynamics and thermodynamics.
To enhance stability during sporty driving, the car has been widened and lowered, giving it a more dynamic stance and allowing for a lower centre of gravity.
At the front, a wider and lower main air intake in the bumper cools the batteries, motor and brakes, while the air curtains enhance aerodynamic efficiency. Three stamped holes above the main air intake provide extra cooling, while added canards assist in generating downforce on the front axle.
The enlarged fenders and integrated wheelhouse outlets help reduce kinetic energy and improve cooling for the brakes. The titanium-coloured flow-formed 21-inch wheels feature integrated aero discs, which also help cool the brakes.
On the roof, fins have been strategically placed to control the aerodynamic flow and channel it to the rear wing, generating rear downforce and ensuring aerodynamic fluidity.
The GV60 Magma Concept’s distinctive exterior design extends into the sporty interior. It features elements including bucket seats with body-coloured seatbacks, upholstered in nappa and suede leather featuring double-diamond stitching patterns in orange and titanium grey. Both vehicles were on show at this year’s New York Auto Show.
