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Award for franchises

Ford NZ dealerships secure global recognition for customer experience levels.
Posted on 05 August, 2025
Pictured above are dealer principals with their sales awards and, below, those with after-sales awards  

A number of the blue oval’s dealerships in New Zealand have secured the Ford Guest Experience (FGE) in sales and or after-sales service.

The FGE is a global standard that includes a comprehensive programme covering all aspects of dealer operations and guest experience, and is underpinned by innovative technologies.

To be recognised and accredited requires ongoing investment to deliver a consistent, high-quality customer experience. 

“Congratulations to all our dealer teams that achieved accreditation,” says Annaliese Atina, managing director of Ford NZ. “We’re proud to recognise investment, hard work and dedication in putting the customer at the centre of all you do.”

Awards for sales excellence

Capital City Ford in Lower Hutt, Pacific Motor Group in Whangarei, Dunedin City Ford, Ocean Ford in Whakatane, Central Motor Group in Rotorua and Taupo, Team Hutchinson Ford and Avon City Ford in Christchurch, and – in the Auckland region – North Harbour Ford, John Andrew Ford, and South Auckland Motors in Manukau and Pukekohe.

Awards for after-sales

Capital City Ford in Lower Hutt and Wellington, Pacific Motor Group in Whangarei, Team Hutchinson Ford and Avon City Ford in Christchurch, Dunedin City Ford, Central Motor Group in Rotorua, Timaru Motors, and – in Auckland – North Harbour Ford, Glenfield and John Andrew Ford, Grey Lynn.