Wiltshire takes stake in Autofile

Darren (Dazzz) Wiltshire has become a shareholder and director of 4 Media Ltd, the publishing company that owns the rights and produces Autofile and Dealer Directory. After more than five years at the helm of Trade Me Motors, Wiltshire decided it was time to be more in control of his future opportunities, whilst staying associated with the New Zealand automotive industry. "I have a great passion for the industry and everything digital, and I see great potential for Autofile and where we can take it," he said. "This is the perfect opportunity for me to step out from a large company like Trade Me and actually have more control over the future direction of a company. I’m also looking forward to working with Brian, the rest of the team at 4 Media and everyone else in the industry I’ve gotten to know over the past six years." Brian McCutcheon, director of 4 Media says, “Dazzz is a perfect fit for this business, he loves the industry, knows the people involved and has valuable and complimentary skill-sets." "Dazzz’s acquisition of a 50 per cent shareholding in the business will enable us to strengthen our existing products and look to new areas of business. He will be an active partner working in the business; it’s an extremely exciting time for us all". Coincidentally, Dazzz joins Autofile in its 30th anniversary year.  The magazine first went to print in May 1987. "Thirty years of being the voice of the New Zealand auto industry is no mean feat, and we both intend to continue in that role for many years to come," says McCutcheon.