Sales statistics: October


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New light commercial imports shine

 With a total of 29,960 passenger and light commercial vehicle imports for the month of October, the pipeline continues to be strong across all sectors.

Imports of used cars increased by 20.7 per cent compared with the same month last year with 14,866 cars crossing the border last month.

Used light commercial vehicles were down by 5.4 per cent, with 712 units entering NZ, the only glitch in an otherwise strong month for imports. 

New cars were up slightly with 10,473 imports, up 3.5 per cent on the 10,115 that entered in October 2016.

The stand out though were the 3,909 new light commercial vehicles that came in, this was the best month of 2017 and year to date, there have been more vehicles in this segment imported than the whole of 2016. For the full year 2016 there were 29,852 new light commercial’s imported and year to date 2017 this figure sits at 31,259 and is shaping up to be a bumper year for this category.

Year to date, 143,866 used cars and 95,326 new cars have entered the country up 16,832 units and 13.2 per cent for used, and 5,270 units and 5.2 per cent for new passenger vehicles.

In the used car market Japan increased 24.2 per cent on the same month last year, increasing their monthly market share to 94.68 per cent, last month 11,256 were sourced from that country.

Australia, Singapore and the UK were all down on October 2016 with 24.4, 16.5 and 14.1 per cent drops respectively.

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Used commercials close to 2016 total sales

Used commercial vehicles continued to be in demand in October with 1,130 registrations, a 16.2 per cent increase on the same month last year, when 974 units were sold.

Year-to-date a total of 10,823 use commercial vehicles have been registered, up a healthy 23.3 per cent on the same period last year and only 144 short of the total sold for the whole of 2016.

Many regions around the country saw large gains in used imported commercial vehicle registrations last month. Napier was the major standout, more than doubling its total from 10 units in October 2016 to 24 last month, an increase of 140 per cent. Nelson jumped 107 per cent from 14 to 29 units, and Rotorua gained 91.7 per cent with 23 units sold last month compared to 12 last October.

In terms of brands, Toyota remained top with a massive 46.5 per cent of the total market year to date with 5,038 registrations, 3,782 of these were for sales of Hiace vans.

For the month of October Toyota had a market share of 43.1 per cent with Nissan second on 23.5 per cent an rounding out the top three in distant third was Mazda, on 8.7 per cent.

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Confidence returns to used car market

Confidence has returned to the used car market after September’s pre-election slow down.

There were 14,118 registrations of used imported passenger vehicles in October – up 11.1 per cent compared to the same month last year and an increase of 473 sales on September’s total of 13,645.

During the past 12 months, sales of used cars have totaled 162,571 – up 9.9 per cent on the previous 12 months.

Toyota continues to top the sales’ table with 3,509 sales for the month – up 5.6 per cent from the same time last year. Nissan was the second marque with 2,762 registrations – up 17.3 per cent on October 2016, and Mazda rounded out the top three on 2,296 units – up 18.2 per cent.

Year to date, Toyota has sold 34,290 units for a market share of 25.1 per cent, Nissan on 25,387 and 18.6 per cent and Mazda with 20,903 units and 15.3 per cent of market share.

The battle for top model continues to be close with the Mazda Axela, Nissan Tiida and Suzuki Swift making up the top three respectively. There were 657 Axela sold – 21.7 per cent on the same month last year, 613 Tiida – a fall of 9.5 per cent, and 579 Swift – up 21.6 per cent on October 2016.

The three cars hold 4.5 per cent, 4.3 per cent and 4.2 per cent of the year-to-date market share.

When looking at the individual regions, sales for October increased almost throughout New Zealand.

Registrations of used cars increased by a massive 91.1 per cent in Gisborne, with 86 units compared to 45 during October last year. Rotorua dealerships also had a great month with sales up 53.4 per cent on 204 registrations compared to 133 and Wanganui was close behind up 49.4 per cent on 115 units for October.

Invercargill was the top sales region in the South Island with sales up 34 per cent on 205 units compared to 153 in October 2016.

Auckland sales were up a modest 4.5 per cent with 6,618 sales in October compared to 6,335 in the same month last year.

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Surge in motorbike sales

The registration figures for two-wheelers have responded positively to the longer days and better weather, reports the Motor Trade Association.
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