Around two-thirds of sales are attributed to the Sports Series family, the vast majority of which are new buyers to the brand, with the rest coming from the Super Series.
The Sports Series family accounted for 2,119 deliveries, up from 2,031 in 2016. Following the unveiling of the 720S in March, Super Series sales continued to perform strongly with 1,221 cars sold – nearly the same as 2016’s figure despite only six months of delivery.
This latest news follows the 2017 introduction of new models in each of the established three product families; the 570S Spider was added to the Sports Series, the 720S replaced the 650S in the Super Series while the track-concentrated McLaren Senna joined the Ultimate Series.
Mike Flewitt, Chief Executive Officer of McLaren Automotive, said: “We are continuing to invest heavily in research and development – £1billion over six years – as part of our ambitious Track22 business plan that sets out and supports our growth. Long-term, the plan will see us launching 15 new cars and/or derivatives up to 2022, with three revealed to date.
“2018 will also see the continued development of the company with the planned opening of a second production facility in Yorkshire. When fully operational in 2019, we will innovate and manufacture the carbon fibre ‘tubs’ at the heart of all of our cars’ DNA.”
McLaren continued to expand its global network with additional and updated facilities opening including in Bahrain, Montréal and Denver, along with the confirmation of a new Barcelona showroom.
In addition, and in recognition of the brand’s commitment to North America, the US saw the opening of a new 7,500-square foot North American Regional Distribution Centre, which became the first McLaren parts distribution centre outside the company’s UK headquarters.